Marketing Minor

Degree Requirements

Requirements for a minor in marketing:

BUS 101	Introduction to Global Business	4
ACC 202	Financial Accounting Information	4
ECO 204	Principles of Microeconomics	4
MKT 300	Principles of Marketing	4
MKT 360	Marketing Research	4
MKT 450	Marketing Strategy	4
Total Credit Hours:		24

One of the following:

MKT 352	Services Marketing and Management	4
MKT 354	Buyer Behavior	4
MKT 362	Digital Marketing	4
MKT 371	Professional Selling and Sales Management	4
MKT 372	Retail and Distribution Management	4
MKT 402	Social Media Marketing	4
MKT 410	Global Marketing	4
MKT 411	Promotion and Branding Strategies	4
MKT 418	Advanced Professional Selling	4
MKT 495	Special Topics in Marketing	4
Total Credit Hours:		4

Note: Students are required to meet all course-specific prerequisites. For example, QMB 210 must be completed before enrolling in MKT 360. Please refer to individual course descriptions for all prerequisite requirements.

Total Credit Hours: 28