ENT 487 Business Plan Development
This course is a synthesis of prior coursework in business and non-business disciplines that fosters students' ability to innovate and create organizations. Critical elements of this culminating experience include analyzing social & economic trends, identifying critical assumptions within business models, designing experiments to test those assumptions, developing go-to-market strategies, exploring different methods of financial forecasting, and building relationships with various stakeholders. The proposed venture is based on an experiential, interdisciplinary approach to innovation grounded in theory from the humanities, social sciences, natural sciences (at least 2 out of 3) and business. The semester-long work concludes with a business plan competition.
Credits
4
Prerequisite
BUS 221,
ITM 220,
ENT 320,
FIN 310,
MGT 330,
MKT 300, and all prerequisites for the aforementioned courses. Spartan Studies First-Year Seminar, mathematics,
AWR 101,
AWR 201,
UTAMPA 200,
UTAMPA 201, core humanities, core social science.
Offered
fall and spring semesters